{"id":211,"date":"2020-11-28T16:17:00","date_gmt":"2020-11-28T15:17:00","guid":{"rendered":"https:\/\/be-one.net\/?p=211"},"modified":"2026-04-23T16:04:57","modified_gmt":"2026-04-23T14:04:57","slug":"een-nieuwe-website-voor-solvace","status":"publish","type":"post","link":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/","title":{"rendered":"Un nouveau site web pour Solvace."},"content":{"rendered":"\n<p class=\"bloc-text left\" id=\"u22572-17\">Solvace ayant de grandes ambitions de croissance sur son march\u00e9 elle voulait, pendant les cong\u00e9s, refondre son site web afin de&nbsp;<mark style=\"background-color:rgba(0, 0, 0, 0);color:#ff00d2\" class=\"has-inline-color\">clarifier le positionnement de son produit&nbsp;:&nbsp;un logiciel SaaS&nbsp;<\/mark>permettant aux grandes entreprises industrielles de g\u00e9rer leurs op\u00e9rations et leur processus d\u2019am\u00e9lioration continue de mani\u00e8re efficace.<\/p>\n\n\n\n<div class=\"wp-block-group spliter-image\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group container\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns row is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column col-8 is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\" alt=\"\" class=\"wp-image-842\" width=\"497\" height=\"323\" srcset=\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg 662w, https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122-300x195.jpg 300w, https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122-658x428.jpg 658w\" sizes=\"(max-width: 497px) 100vw, 497px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column col-4 is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<p class=\"bloc-text right\" id=\"u22572-22\">Lors du briefing avec la direction, nous avons d\u00e9cid\u00e9 de retravailler sur le groupe cible, ses&nbsp;<span style=\"color:#ff00d2\" class=\"has-inline-color\">personas<\/span><span style=\"color:#0071a1\" class=\"has-inline-color\">&nbsp;<\/span>et leurs parcours d\u2019achats. Cela nous a permis un gain de temps consid\u00e9rable lors de la cr\u00e9ation et la structuration du contenu du site web&nbsp;: en 2 semaines le site \u00e9tait en ligne.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Solvace ayant de grandes ambitions de croissance sur son march\u00e9 elle voulait, pendant les cong\u00e9s,\u2026<!--a href=\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\">...<\/a---><\/p>\n","protected":false},"author":2,"featured_media":842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[81,30],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Un nouveau site web pour Solvace. - Be-one<\/title>\n<meta name=\"description\" content=\"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d&#039;achat et positionnement SaaS red\u00e9finis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un nouveau site web pour Solvace. - Be-one\" \/>\n<meta property=\"og:description\" content=\"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d&#039;achat et positionnement SaaS red\u00e9finis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\" \/>\n<meta property=\"og:site_name\" content=\"Be-one\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/people\/Be-One-Communication\/100063613657210\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-28T15:17:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-23T14:04:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"662\" \/>\n\t<meta property=\"og:image:height\" content=\"430\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robert Hurkmans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Hurkmans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture est.\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\"},\"author\":{\"name\":\"Robert Hurkmans\",\"@id\":\"https:\/\/be-one.net\/fr\/#\/schema\/person\/3f95b59d662023bdde71b3d92550d9ef\"},\"headline\":\"Un nouveau site web pour Solvace.\",\"datePublished\":\"2020-11-28T15:17:00+00:00\",\"dateModified\":\"2026-04-23T14:04:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\"},\"wordCount\":119,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/be-one.net\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\",\"keywords\":[\"Site web\",\"WordPress CMS\"],\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\",\"url\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\",\"name\":\"Un nouveau site web pour Solvace. - Be-one\",\"isPartOf\":{\"@id\":\"https:\/\/be-one.net\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\",\"datePublished\":\"2020-11-28T15:17:00+00:00\",\"dateModified\":\"2026-04-23T14:04:57+00:00\",\"description\":\"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d'achat et positionnement SaaS red\u00e9finis.\",\"inLanguage\":\"fr-BE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage\",\"url\":\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\",\"contentUrl\":\"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg\",\"width\":662,\"height\":430},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/be-one.net\/fr\/#website\",\"url\":\"https:\/\/be-one.net\/fr\/\",\"name\":\"Be-one\",\"description\":\"Client Driven Marketing &amp; Communication\",\"publisher\":{\"@id\":\"https:\/\/be-one.net\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/be-one.net\/fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-BE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/be-one.net\/fr\/#organization\",\"name\":\"Be-one\",\"alternateName\":\"B.E.-One SPRL\",\"url\":\"https:\/\/be-one.net\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/be-one.net\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/be-one.net\/wp-content\/uploads\/2021\/11\/beone-1.png\",\"contentUrl\":\"https:\/\/be-one.net\/wp-content\/uploads\/2021\/11\/beone-1.png\",\"width\":256,\"height\":112,\"caption\":\"Be-one\"},\"image\":{\"@id\":\"https:\/\/be-one.net\/fr\/#\/schema\/logo\/image\/\"},\"description\":\"Agence de marketing et communication B2B sp\u00e9cialis\u00e9e en branding, g\u00e9n\u00e9ration de leads et marketing digital \u00e0 Bruxelles.\",\"email\":\"robert@be-one.net\",\"telephone\":\"+3224548561\",\"legalName\":\"B.E.-One SPRL\",\"identifier\":{\"vatID\":\"BE 0452.123.136\"},\"sameAs\":[\"https:\/\/www.facebook.com\/people\/Be-One-Communication\/100063613657210\/\",\"https:\/\/www.linkedin.com\/company\/be-one-agency\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/be-one.net\/fr\/#\/schema\/person\/3f95b59d662023bdde71b3d92550d9ef\",\"name\":\"Robert Hurkmans\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-BE\",\"@id\":\"https:\/\/be-one.net\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/604a8bd27872ad9025ab2bfaf1658969?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/604a8bd27872ad9025ab2bfaf1658969?s=96&d=mm&r=g\",\"caption\":\"Robert Hurkmans\"},\"url\":\"https:\/\/be-one.net\/fr\/news\/author\/robertbe-one-net\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Un nouveau site web pour Solvace. - Be-one","description":"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d'achat et positionnement SaaS red\u00e9finis.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/","og_locale":"fr_FR","og_type":"article","og_title":"Un nouveau site web pour Solvace. - Be-one","og_description":"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d'achat et positionnement SaaS red\u00e9finis.","og_url":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/","og_site_name":"Be-one","article_publisher":"https:\/\/www.facebook.com\/people\/Be-One-Communication\/100063613657210\/","article_published_time":"2020-11-28T15:17:00+00:00","article_modified_time":"2026-04-23T14:04:57+00:00","og_image":[{"width":662,"height":430,"url":"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg","type":"image\/jpeg"}],"author":"Robert Hurkmans","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Robert Hurkmans","Dur\u00e9e de lecture est.":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#article","isPartOf":{"@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/"},"author":{"name":"Robert Hurkmans","@id":"https:\/\/be-one.net\/fr\/#\/schema\/person\/3f95b59d662023bdde71b3d92550d9ef"},"headline":"Un nouveau site web pour Solvace.","datePublished":"2020-11-28T15:17:00+00:00","dateModified":"2026-04-23T14:04:57+00:00","mainEntityOfPage":{"@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/"},"wordCount":119,"commentCount":0,"publisher":{"@id":"https:\/\/be-one.net\/fr\/#organization"},"image":{"@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage"},"thumbnailUrl":"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg","keywords":["Site web","WordPress CMS"],"articleSection":["Non classifi\u00e9(e)"],"inLanguage":"fr-BE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/","url":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/","name":"Un nouveau site web pour Solvace. - Be-one","isPartOf":{"@id":"https:\/\/be-one.net\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage"},"image":{"@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage"},"thumbnailUrl":"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg","datePublished":"2020-11-28T15:17:00+00:00","dateModified":"2026-04-23T14:04:57+00:00","description":"Be-one refond le site web de Solvace en 2 semaines : personas, parcours d'achat et positionnement SaaS red\u00e9finis.","inLanguage":"fr-BE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/"]}]},{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/be-one.net\/fr\/news\/een-nieuwe-website-voor-solvace\/#primaryimage","url":"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg","contentUrl":"https:\/\/be-one.net\/wp-content\/uploads\/2020\/11\/Solvace180122.jpg","width":662,"height":430},{"@type":"WebSite","@id":"https:\/\/be-one.net\/fr\/#website","url":"https:\/\/be-one.net\/fr\/","name":"Be-one","description":"Client Driven Marketing &amp; Communication","publisher":{"@id":"https:\/\/be-one.net\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/be-one.net\/fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-BE"},{"@type":"Organization","@id":"https:\/\/be-one.net\/fr\/#organization","name":"Be-one","alternateName":"B.E.-One SPRL","url":"https:\/\/be-one.net\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/be-one.net\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/be-one.net\/wp-content\/uploads\/2021\/11\/beone-1.png","contentUrl":"https:\/\/be-one.net\/wp-content\/uploads\/2021\/11\/beone-1.png","width":256,"height":112,"caption":"Be-one"},"image":{"@id":"https:\/\/be-one.net\/fr\/#\/schema\/logo\/image\/"},"description":"Agence de marketing et communication B2B sp\u00e9cialis\u00e9e en branding, g\u00e9n\u00e9ration de leads et marketing digital \u00e0 Bruxelles.","email":"robert@be-one.net","telephone":"+3224548561","legalName":"B.E.-One SPRL","identifier":{"vatID":"BE 0452.123.136"},"sameAs":["https:\/\/www.facebook.com\/people\/Be-One-Communication\/100063613657210\/","https:\/\/www.linkedin.com\/company\/be-one-agency\/"]},{"@type":"Person","@id":"https:\/\/be-one.net\/fr\/#\/schema\/person\/3f95b59d662023bdde71b3d92550d9ef","name":"Robert Hurkmans","image":{"@type":"ImageObject","inLanguage":"fr-BE","@id":"https:\/\/be-one.net\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/604a8bd27872ad9025ab2bfaf1658969?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/604a8bd27872ad9025ab2bfaf1658969?s=96&d=mm&r=g","caption":"Robert Hurkmans"},"url":"https:\/\/be-one.net\/fr\/news\/author\/robertbe-one-net\/"}]}},"_links":{"self":[{"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/posts\/211"}],"collection":[{"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/comments?post=211"}],"version-history":[{"count":14,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/posts\/211\/revisions"}],"predecessor-version":[{"id":1299,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/posts\/211\/revisions\/1299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/media\/842"}],"wp:attachment":[{"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/media?parent=211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/categories?post=211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/be-one.net\/fr\/wp-json\/wp\/v2\/tags?post=211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}